Dave Allen: The talking head who took on a Talking Head explains why musicians must adapt or digitally die at a venue near you.

For me it began with a Guardian online article which was creating quite a buzz amongst colleagues at the music college I regularly guest lecture at.  Because it was about my subject, digital marketing and the music industry, I was compelled to join in the conversation with colleagues and on the Guardian forum. The two leading protagonists in this story were Dave Allen and David Byrne.  Their debate jostled around the future of the music industry following the impact of digital.  I casually Read more [...]